by Editorial Staff | Apr 12, 2023 | Copywriting
Excellent writing requires extensive proofreading, even an author as competent and renowned as Stephen King acknowledged its importance. Most of the writing process’ final stage is proofreading, which entails fixing any mistakes in spelling, grammatical, syntax,...
by Editorial Staff | Apr 5, 2023 | Content Marketing, Copywriting, Digital Marketing
Ad copy is a powerful tool many Malaysian organisations use to get their message out to potential clients. With so many organisations vying for attention, the production of ad copies that stick out is necessary. So what is an ad copy? Advertisement copy, in short, is...
by Editorial Staff | Apr 5, 2023 | Content Marketing, Copywriting
Nowadays, a commonplace for your expression of thoughts, opinions, and facts is through blogging. But how to write a blog post? Whether you’re a beginner or an experienced blogger, knowing how to write a blog post can make a massive distinction. Here’s a...
by Editorial Staff | Mar 15, 2023 | Branding, Copywriting
A brand’s tone of voice is how it expresses itself, its values, and its message through all channels. The brand’s tone of voice is a creative expression that conveys brand personality and character, builds customer familiarity, and communicates. To stand out...
by Editorial Staff | Sep 24, 2022 | Business, Copywriting
Almost all Malaysian companies, incorporated or not, have at least a company profile. A company profile introduces your business and creates a positive impression on prospective buyers or stakeholders. It often includes information on its ownership and management,...
by Editorial Staff | Sep 3, 2022 | Copywriting
Copywriting is undoubtedly an important part of advertising and marketing. With a good copy, businesses can foresee high turnover for long-lasting periods. The copywriter plays a pivotal role in embodying the company’s story in words. Hence, copywriting...
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